SenseDefend

Synthetic-media instruments, by article and effective date

HeyGen on removal named at two stated prices

The lever is a purchase and the page names both qualifying tiers with their prices. That removes an assumption for those two tiers and leaves everything outside the pair unaddressed. As of 2026-09-22.

Three states in one plan tableTwo tiers name the feature explicitly, so no assumption is needed for them. The free tier is silent, which fills its cell by omission. Anything outside the list is simply unaddressed, and the cell does not extrapolate.Named tiersRemoval listed as afeature, with the pricebeside itDirectFree tierThe phrase is absentfrom that columnentirelyBy omissionEverything elseBespoke and unlistedarrangements are notaddressed at all
Fig. 1 Naming both qualifying tiers is a small, real improvement in evidence, recorded as exactly that.
HeyGen on the who controls it column, and what that column leaves open. Recorded 2026-09-22.
PointWhat the record holds
Who controls itThe plan: removal listed on the $29 and $49 tiers
Read fromA pricing page naming the feature on two tiers explicitly
What it does not settleHow anything outside those two tiers behaves

Inclusion rule. One cell of this generator's entry, quoted from the page the entry names. Coverage, commentary and third-hand summaries are not admitted, in either direction. Order. Fixed order: the cell, the page it came off, then the limit on reading it.

1Two named tiers is better evidence than one

When a vendor names only the cheapest qualifying plan, a reader assumes everything above behaves the same. The assumption is usually right and it is still an assumption, and it is the sort that quietly becomes a claim.

Naming both removes it for both. It does not extend to a third arrangement, a negotiated contract or an enterprise tier, and the cell does not fill those in from the shape of the list.

2Avatar platforms sell the clean file hardest

The commercial logic of a synthetic-presenter tool points at unmarked output: the deliverable is a person speaking to camera for a brand, and a vendor logo across it is unusable. That is why removal sits so early in the tier list.

None of which changes the deployer duty. A brand publishing a synthetic presenter is publishing generated content whatever the file carries, and the disclosure question belongs to the brand rather than to the tool.

3Why the reason row stays empty here

Nothing on the page says why the mark is applied to unpaid output. Every entry that describes a visible mark and offers a reason is recorded as offering one; this entry is recorded as offering none.

The mark's purpose is inferable from what removing it costs, and an inference is not a statement. Keeping the reason row empty is the difference between recording a fact and recording a guess about a motive.

  • HeyGen (heygen.com)
    Watermark removal is listed as a feature of the $29 Creator plan and the $49 Pro planan avatar video generatorHeyGen, pricing / recorded 2026-09-22
  • Article 50(5)
    The information must be given clearly and distinguishably at the latest at the first interaction or exposureand must meet accessibility requirementsAI Act Explorer, Article 50 / recorded 2026-09-12

4Sources

Wording taken from the pricing page at heygen.com, consulted 2026-09-22. All four rows for this generator sit on HeyGen; the same column across every entry is read down on Who controls it. Filed beside it: Synthesia on upgrade and regenerate, Hailuo on a flag in each request.